KoreaTechToday - Korea's Leading Tech and Startup Media Platform
  • Topics
    • Naver
    • Kakao
    • Nexon
    • Netmarble
    • NCsoft
    • Samsung
    • Hyundai
    • SKT
    • LG
    • KT
    • Retail
    • Startup
    • Blockchain
    • government
  • Lists
KoreaTechToday - Korea's Leading Tech and Startup Media Platform
  • Topics
    • Naver
    • Kakao
    • Nexon
    • Netmarble
    • NCsoft
    • Samsung
    • Hyundai
    • SKT
    • LG
    • KT
    • Retail
    • Startup
    • Blockchain
    • government
  • Lists
KoreaTechToday - Korea's Leading Tech and Startup Media Platform
No Result
View All Result
Home AR

Hyundai Mobis Injects $25 Million in AR Head-Up Display Firm Envisics

James Jung by James Jung
PUBLISHED: October 7, 2020 UPDATED: October 8, 2020
in AR, Automobile, Hyundai, Hyundai Mobis, Investment, Smart Mobility, Tech Industry
0
Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.
Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.

Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.

Hyundai Mobis announced on Wednesday that it made a 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics, in a as it aims to expand its network in the growing car infotainment industry.

Established in 2010, Envisics, specializes in dynamic holographic technology in the field of augmented reality head-up display (AR UHD). The provider uses big data analytics, computer vision, and machine learning to develop hardware that integrates into vehicles.

Envisics AR HUD
Demonstration of Envisics AR HUD

The AR HUD feature provides users with enhanced “dashboards” that could display maps, navigation guidance, real-time road conditions and warnings. The system provides drivers and passengers, especially in autonomous vehicles, improved convenience and safety.

“Hyundai Mobis will jointly develop autonomous driving-specialized AR HUD with Envisics, targeting mass production by 2025.”

-Cho Sung-hwan, executive vice president and CTO at Hyundai Mobis

Cho added that Hyundai Mobis would “proactively present the next-generation AR HUD solutions to global carmakers for increased safety and convenience to avoid distracting drivers.”

Currently, Envisics is the only company with the technological skills in manufacturing HUDs built on dynamic holography. The company also enjoys leadership globally in the field of augmented reality head-up displays.

Envisics uses advanced hologram applications to provide a wide software-defined viewpoint without needing other optical devices.

Envisics AR HUD
Demonstration of Envisics AR HUD

Aggressive Investments in Future Car Technologies

The AR HUD industry exists in its early market stage but could grow into a major component for automobile systems in the future. The market is expected to grow by an average of 12 percent yearly by 2025 according to market research companies. The AR HUD market could increase quickly from one million in 2025 to 12 million by the year 2030.

Hyundai Mobis amasses investments in future car technologies like electrification and autonomous driving despite economic constraints during the COVID-19 pandemic.

In the last three years, the Hyundai Mobis actively invested in the Velodyne, a leading developer of lidar sensors for autonomous vehicles cars. The South Korean company also collaborated with Ireland-based self-driving car solutions provider, Aptiv, with the project Motional.

Additionally, Hyundai Mobis completed its construction of three new automobile parts and components manufacturing facilities in South Korea.

 

Check out other must-read articles from KoreaTechToday:

  • Hyundai Mobis Injects 25 Bln Won into VC Funds for Future Mobility
  • Hyundai Motor, Aptiv – JV To Set Up Self-Driving Tech
  • Samsung, Hyundai to Partner in Future Mobility Biz Beyond EV Battery
  • Hyundai Creates New Horizons Studio for Ultimate Mobility Vehicles
Tags: AR HUDAugmented Realityautonomous vehicleEnvisicshead-up displayhyundaihyundai mobisInvestmentself driving car

Related Posts

South Korea Prepares Fourth Launch of Homegrown Nuri Rocket
Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.
Government

South Korea Prepares Fourth Launch of Homegrown Nuri Rocket

October 1, 2025
Hyundai Mobis Assembles Domestic Powerhouse to Build Auto Chips
Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.
AI

Hyundai Mobis Assembles Domestic Powerhouse to Build Auto Chips

September 30, 2025
Hyundai and Kia Deploy Wearable Robots to Transform Farming in Korea
Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.
AI

Hyundai and Kia Deploy Wearable Robots to Transform Farming in Korea

September 29, 2025
South Korea, BlackRock Team Up to Build Hyperscale AI Data Center Hub
Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.
Data Center

South Korea, BlackRock Team Up to Build Hyperscale AI Data Center Hub

October 1, 2025
Samsung AI Forum 2025: Could its AI Agents Change How We Interact with Technology?
Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.
AI

Samsung AI Forum 2025: Could its AI Agents Change How We Interact with Technology?

September 25, 2025
South Korea Trains Civil Servants in AI to Drive ‘Super-Innovation Economy’
Hyundai Mobis invests 29 billion won ($25 million) investment in UK-based augmented reality head-up display (AR HUD) company Envisics.
AI

South Korea Trains Civil Servants in AI to Drive ‘Super-Innovation Economy’

September 18, 2025
No Result
View All Result

Most Popular

  • Ride-Hailing Rivalry: Kakao and Uber Bet on Membership Services in Korea

    0 shares
    Share 0 Tweet 0
  • Kakao Mobility Faces $10.5 Million Fine for Limiting Competitors’ Access to Taxi Platform

    0 shares
    Share 0 Tweet 0
  • Korea’s Navigation Battle Heats Up: Naver and Kakao vs. Google maps

    0 shares
    Share 0 Tweet 0
  • 5 Best Korean to English Translation Apps

    0 shares
    Share 0 Tweet 0
  • Naver Launches 3D Street View for Immersive Navigation Experience

    0 shares
    Share 0 Tweet 0
  • Naver Maps Launches Guide in English, Chinese, and Japanese to Enhance Travel Experience for Tourists

    0 shares
    Share 0 Tweet 0
  • KakaoTalk to Adopt Instagram-Style Feed in Major 2025 Redesign

    0 shares
    Share 0 Tweet 0
  • Top Nine Mobile MMORPG in South Korea for 2020

    0 shares
    Share 0 Tweet 0
  • Naver Unveils Asia’s Largest Data Center, GAK Sejong, for Tech Innovation

    0 shares
    Share 0 Tweet 0
  • South Korea Invests $1.1B to Build National AI GPU Infrastructure

    0 shares
    Share 0 Tweet 0

PRODUCTS

[ads_amazon]

TOPICS

  • Naver
  • Kakao
  • Nexon
  • Netmarble
  • NCsoft
  • Samsung
  • Hyundai

FREE NEWSLETTER

FOLLOW US

  • About Us
  • Cookie policy
  • home
  • homepage
  • mainhome
  • Our Services
  • Privacy Policy
  • Terms of Use

Copyright © 2024 KoreaTechToday | About Us | Terms of Use |Privacy Policy |Cookie Policy| Contact : [email protected] |

No Result
View All Result
  • Topics
    • Naver
    • Kakao
    • Nexon
    • Netmarble
    • NCsoft
    • Samsung
    • Hyundai
    • SKT
    • LG
    • KT
    • Retail
    • Startup
    • Blockchain
    • government
  • Lists

Copyright © 2024 KoreaTechToday | About Us | Terms of Use |Privacy Policy |Cookie Policy| Contact : [email protected] |