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Home Topics Hyundai

Hyundai Launches Humanoid Robot ‘DAL-e’ Automated Customer Service

James Jung by James Jung
PUBLISHED: January 26, 2021 UPDATED: January 26, 2021
in Hyundai, robotics, Tech Industry
0
Hyundai Motor Group launches AI-powered, autonomous robot ‘DAL-e’ for automated customer service and marketing assistance amid the COVID-19 pandemic. / photo courtesy of Hyundai Motor
Hyundai Motor Group launches AI-powered, autonomous robot ‘DAL-e’ for automated customer service and marketing assistance amid the COVID-19 pandemic. / photo courtesy of Hyundai Motor

Hyundai Motor Group launches AI-powered, autonomous robot ‘DAL-e’ for automated customer service and marketing assistance amid the COVID-19 pandemic. / photo courtesy of Hyundai Motor

South Korean automaker Hyundai Motor Group launched the autonomous four-wheeled robot DAL-e at a Hyundai showroom in southern Seoul. According to a Hyundai report, the DAL-e is an AI-powered, highly advanced robot capable of independent communication with people. Through the use of precise recognition and mobility functions, the DAL-e has the ability to deliver automated customer services.

“The DAL-e is a next-generation service platform that can offer automated customer services anytime. It is expected to become a messenger capable of delivering consistent messages to customers in a more intimate and personal way than conventional robots,” said the Vice President of Hyundai Motor Group’s Robotics Lab, Hyun Dong-jin.

Autonomous customer service robot DAL-e. (Hyundai Motor)
Autonomous customer service robot DAL-e. (Hyundai Motor)

DAL-e stands for “Drive you, Assist you, Link with you-experience.” Hyundai Motor Group equipped the autonomous robot with advanced artificial intelligence technology and an automatic communication system based on a language-comprehension platform. The DAL-e is capable of using facial recognition technology as well as language processing and machine learning.

DAL-e Features

With a design based on a humanoid body, the DAL-e measures 1,160 x 600 x 600 mm and weighs 80 kilograms. Due to its lighter and more compact features, the robot is more suitable for customer service compared to other robots. The developers programmed DAL-e to guide customers, evade barriers, and provide information regarding the displays on the showroom. Using natural language technology, the robot-marketing assistants can communicate and interact with visitors.

Autonomous customer service robot DAL-e. (Hyundai Motor)
Autonomous customer service robot DAL-e. (Hyundai Motor)

Regarding its mobility, the DAL-e operates throughout the working space using four omnidirectional wheels. The robots will accompany customers to areas with display screens to show information on Hyundai’s vehicle technologies. Aside from sharing information and responding to customer needs, they also remind visitors to wear masks properly.  

The company will conduct a one-month trial run at the showroom to assess the customer service capabilities of the robot. Hyundai will apply the results of the pilot operation for the further improvement of its operational capacities. Hyundai Motor also plans to expand the DAL-e’s operation to other working environments including Kia Motor showrooms.

“With continuous updates and improvements, the DAL-e will provide fresh, pleasant experiences to our valued customers in a contact-free environment. Our objective is to enable the DAL-e to engage in a smooth and entertaining communication with customers and present valuable services to them,” continued Hyun.

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Tags: autonomouscustomer serviceDAL-ehumanoid robothyundairobot

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