SK Telecom announced on Monday that it would provide its integrated in-vehicle infotainment (IVI) service to cars sold by Volvo in South Korea. Under the joint venture, the companies would develop a next-generation IVI system suitable for local consumers.
The mobile carrier signed a joint technology development contract with the South Korean unit of Volvo to offer a customized infotainment system and advance IVI-related technologies.
Volvo said that it would equip SK Telecom’s next-generation IVI service to its 2022 car models scheduled to launch in the second quarter of next year.
SK Telecom said that the partnership marks the first time that mass-production cars use its IVI system in the country. The telecommunications firm added that the business venture would greatly help expand its mobility ecosystem.
In a statement, Lee Jong-ho, head of SK Telecom’s mobility sector, said that the collaboration with Volvo, known for its vehicle safety, recognized the integrated IVI service’s user convenience and excellence. He added that the company pledges to strengthen cooperation with international automakers continually.
In-Vehicle Infotainment System
The South Korean company said that its new infotainment system would integrate into various in-vehicle services such as artificial intelligence and car navigation platforms. SKT plans to offer drivers with 5G connectivity technologies and real-time guidance with Volvo cars’ heads-up display and instrument panel.
The IVI system would contain SKT’s AI platform Nugu, which could control air conditioning and radios using voice command.
SKT’s service would also include real-time location information, seamless in-vehicle entertainment such as video and music streaming, and car navigation service T Map, reflecting a variety of customers’ needs.
Lee yoon-mo, Volvo Cars Korea CEO, said that the core value of the company revolves around providing an innovative and optimized driving experience that goes beyond the joy of driving. He added that through the partnership, customers would enjoy top-quality services.
SKT said that it would also promote smart mobility and in-car payment services soon.
In January, during the Consumer Electronics Show 2020 held in Las Vegas, SK Telecom signed a partnership with Byton, a China-based electric vehicle (EV) maker, to jointly develop automotive solutions such as IVI systems for Byton vehicles. Last year, SKT also signed a memorandum of agreement with BMW to develop a navigation system.
