LG to Debut Its Advanced In-Vehicle Infotainment System at CES 2020

LG's webOS Auto will power its connected car model in the upcoming CES 2020.

LG Electronics said Wednesday it would introduce its advanced in-vehicle infotainment system, developed in cooperation with various tech companies, at the Consumers Electronics Show 2020 (CES) in Las Vegas on January 7.

The tech giant will showcase a connected car model powered by LG’s webOS Auto platform and co-designed by the automotive seating supplier Adient.

LG’s webOS Auto is a Linux-powered in-vehicle infotainment platform that acts as a hub for connected cars, providing flexibility and productivity between its users.

LG’s booth will display a car installed with its webOS Auto platform offering visitors to experience the infotainment platform in a connected car.

Multiple global tech companies, from chipmakers to cloud computing firms, collaborated in the development of the webOS Auto ecosystem, contributing to the competitiveness of the software.

Microsoft, Luxoft, Qt, and Qualcomm partnered with LG to developing webOS Auto. The tech companies will also exhibit the in-vehicle infotainment system at each of their booths during the CES 2020.

Microsoft will exhibit an LG-MS Audio Video Navigation System (AVN), a new system that integrates LG’s webOS Auto with Microsoft Connected Vehicle Platform (MCVP), enhancing user safety, experience, and vehicle safety.

The new system aims to maximize the benefits of the infotainment system, transmitting vehicle-generated data, and video, audio, and navigation usage history to Microsoft’s Power BI via the cloud.

Qualcomm’s Snapdragon Automotive Development Platform (ADP) will power the webOS Auto platform, making use of fifth-generation (5G) network technology.

Luxoft will also showcase a concept car equipped with LG’s webOS Auto platform, while Qt, a software company based in Finland, will debut its human-machine interface for cars.

LG Electronics’ strategic partners also include various content companies such as Mapbox, Cerence, and iHeartRadio, expanding the webOS Auto ecosystem.

Chief Technology Officer of LG Electronics Park Il-pyung said, “We will continue to enhance the webOS Auto ecosystem through collaboration with a variety of global tech companies in a bid to expand our influence in the next-generation software for cars.”

According to LG’s quarterly report, the firm’s investments into its Vehicle Component Solutions (VS) division this year is expected to reach about $773 million (900 billion won).

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